Animal Instinct: e-commerce of natural dog snacks and chews
- Sector
- Pet food e-commerce
- Services
- Digital marketing strategy, social content and UGC, Meta Ads campaigns, e-commerce funnel
- Period
- Since 15 February 2022.
- Client website
- https://animalinstinct.shop
The situation
A pet food brand with an e-commerce to launch and grow in the Italian market.
What we did
- A complete digital marketing strategy.
- Social content and UGC production.
- Meta Ads campaigns aimed at conversions and customer acquisition.
- E-commerce funnel and brand positioning in the pet market.
Results
€1.3 million in total sales since launch, about €520,000 in the last year, 20,186 orders, over 17,000 customers, a 2.3% conversion rate, catalogue grown from 9 to more than 75 products, with no outside investors.