ADICA: social content for the Lodi shelter
- Sector
- Association, Lodi shelter
- Services
- Social strategy, storytelling, video content, advertising campaigns
- Period
- 2023.
The situation
An association that helps dogs in the shelter find a family.
What we did
- A social strategy aimed at awareness, adoptions and community growth.
- Emotional storytelling.
- Video content and dedicated advertising campaigns.
Results
+7,000 followers, 567,000 views, 670% growth on social channels and content.